Privacy Policy

This page outlines the practices and policies, regarding the collection, use and protection of personal information provided by users ("you" or "users") of our website https"//   When you use Yowie Outdoors, you're agreeing to these terms.   Everyday language summaries are provided for your convenience only and are not legally binding.

This privacy policy (this "Privacy Policy") is effective as of the date set forth below.   Yowie Outdoors is committed to honoring the privacy of Our customers and visitors ("You" or "Your").   This Privacy Policy, which is part of Our overall Terms of Service ("Terms of Service"), covers personal information shared through Our website and Our Services, including Personally Identifiable Information and Anonymous Information (the "Personal Information").   "Personally Identifiable Information" or "PII" means information that can be used to identify You as an individual, such as, for example:

  • Your name, company, email address, phone number, billing address, and shipping address;
  • Your YowieO (Yowie Outdoors) user ID and password (if applicable);
  • credit card information (if applicable);
  • any account-preference information You provide us; and
  • Your computer's IP address.

"Anonymous Information" means information and data that is not linked to Your Personally Identifiable Information and does not, by itself, permit the identification of an individual.

This Privacy Policy describes how We collect and use the Personal Information You provide on Our website (“Our Site”) and as part of Our Services.   It also describes the choices available to You regarding Our use of Your Personal Information and how you can access and update this information.   Unless otherwise specifically required by applicable law, by submitting Personal Information through Our Site or as otherwise described in this Privacy Policy, or, even if You are not a customer, by visiting Our Site, and/or submitting your number to receive messages via 10DLC, You expressly consent to the collection, use and disclosure of Your Personal Information in accordance with this Privacy Policy.

We collect basic customer information, including Personal Information, in connection with the performance of the Services.   We respect Your privacy, and We assure you that We will maintain and use this information responsibly.

We do not intentionally gather Personal Information from visitors who are under the age of 21.

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:

  • Internal record keeping.
  • We may use the information to improve our products and services.
  • We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
  • From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.

Data We Collect from You

Account Registration

The registration of an Account requires You to provide certain Personal Information, including a full legal name, current address, phone number, a valid email address and certain other information indicated as required.   If You choose Services that require the payment of a fee, You will also be required to submit a credit card/debit card number, expiration date and billing zip code, which information will be kept on file in Our secure servers in order to process Your recurring invoices.  

Whether You are a customer of Ours or not, We collect Anonymous Data, including data about Our websites that You visit and how You browse, information about the device, operating system and browser You use, Your network connection, Your IP address and the date/time stamp for Your visit.   If You are a customer of Ours, We will also collect data about how and when You access Your Account.   We use this information to see which areas are most visited, which helps Us improve the quality of visitors' online shopping experiences by recognizing and delivering more of the features, services and products that Our visitors prefer.   We may also use this information to provide You advertising or marketing.

“No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.”

OPT IN CONSENT: By submitting your phone number, you are authorizing to send you text messages and notifications. Message/data rates apply. Reply STOP to unsubscribe to a message sent from us.

Social Media

Our websites may use social media features, such as the Facebook 'like' button ("Social Media Features").   These features may collect Your IP address and which page You are visiting on Our website, and may set a cookie to enable the feature to function properly.   You may be given the option by such Social Media Features to post information about Your activities on Our website to a profile page of Yours that is provided by a third party social media network in order to share with others within your network.   Social Media Features are either hosted by a third party or hosted directly on Our website.   Your interactions with these features are governed by the privacy policy of the company providing the relevant Social Media Features.

Contests and Sweepstakes

With respect to persons age 21 or older, We collect Personal Information required to participate in certain contests, sweepstakes, and/or other giveaways (individually and collectively, "Promotions") that We conduct on social media/networking websites including, but not limited to,,,, and (each, a "Social Media Site"), or on Our website.   This information may vary but will typically include your last and first name, mailing address (including city, state, zip code and country) and e-mail address.   It may also include additional information, such as telephone number, and information about your interests in and use of various products, programs and services.   We will use any such Personal Information to contact You regarding Your interest in, or experience with, the Services, as well as for marketing purposes.


You volunarily provide From telephone users, We collect your phone number and call audio.   From chat support users, we collect PII as well as information about the device and browser You use, Your network connection and Your IP address.   From forum users, we collect certain PII, including Your name, email address and website URL.   We use all of this information to provide to You the Services, to enhance Our Services and answer any questions You may have.

Use of Personal Information

Our Use

As described above, We will use Personal Information to perform the Services:

  • To facilitate the creation of and secure Your account on our network and identify You as a user in Our system
  • To contact You regarding Your interest in, or experience with, the Services
  • To provide You with support and to improve the quality of Our Site and Services
  • Marketing purposes
  • to assist us in screening accounts for risk or fraud concerns
  • Privacy and 10DLC

We will not use or disclose any such PII, except:

  • As necessary to provide the Services to You;
  • In the aggregate with other information in such a way so that Your identity cannot reasonably be determined (for example, statistical compilations);
  • As required by law, or based on our good faith belief that it is necessary to conform or comply with the law;
  • To outside auditors who have agreed to keep the information confidential;
  • To a successor organization in the event of a merger, acquisition, bankruptcy, or other sale or disposition of all or a portion of Our assets;
  • As necessary to enforce Our Terms of Service;
  • As necessary to protect Our rights, safety, or property, Our users, or others; this may include (for example) exchanging information with other organizations for fraud protection and/or risk reduction; and
  • As otherwise described in this Privacy Policy or to which You have consented.

We do not sell, rent or trade Your Personal Information to third parties.   We will not use any PII we collect from You or Your customers to contact or market to Your customers or directly compete with You.

Third Parties

If You purchase, use or specifically express interest in a product or service of one of Our partners, We may share Personal Information about You with such partner.

We use third party payment processors to assist Us in processing and share with them Your PII payment information securely.   Such third party processors’ use of Your Personal Information is governed by their respective privacy policies which may or may not contain privacy protections as protective as this privacy policy.

We may use other third parties to help Us provide services and marketing to You, such as shipping or fulfilling orders, processing payments, monitoring site activity, identifying and preventing fraud, conducting quality assurance and testing, providing support, conducting surveys, and administering e-mails, and share with them Your Personal Information solely for those purposes.

If We share any Personal Information with any of these third parties, We will require that such information be used only to provide the services requested by Us and be maintained by them in strictest confidence.

We do not control the use by third parties of Your Personal Information that We collect, and its use by them will be in accordance with their own privacy policies.   However, We will ensure that they are bound by agreements with us that include non-disclosure and certain data protection provisions.   If you do not wish for Your Personal Information to be shared in this manner, You may opt not to purchase or use these third party services or to specifically express interest in Our partners products or services.

We will always ask for Your consent before sharing Your Personal Information with Third Parties for purposes other than those described herein.

How we Use Cookies

A cookie is a small amount of data or pieces of text, which may include a unique identifier, and is typically sent to and stored on Your browser or device.   Cookies are generally by websites to improve the browsing experience of a user.   They typically enable websites to remember preferences and understand how people navigate or use a website, and can be used to provide a user with more relevant marketing and advertising.

We use cookies to provide a better experience for Our users by allowing Us to analyze how the Services are being accessed and used.   For example, cookies enable Us to recognize Your device and make Our sites more responsive to Your needs by delivering a better and more personalized experience to You.   In addition, cookies are used by Us to help track your clicks as you go through the pages within any of Our websites, which allows Us to track performance and improve Our Site and Services.

We also use cookies to help Us verify Your Account and device for authentication purposes and to determine when You are logged in.   This enables You to avoid re-entering information upon every new visit to Our Site and to help prevent fraudulent use of credentials.

Similarly, We use cookies to enhance Our Services for Our customers.   For example, We use cookies in connection with the operation of the shopping cart for Your Site to authenticate Your customers, provide Your customers with a personalized experience by remembering their preferences and to help keep track of support requests.

Third parties that have content embedded on Our Site such as a social feature may set cookies on a user’s browser and/or obtain information about the fact that a web browser visited a specific website from a certain IP address.   Third parties cannot collect any other personally identifiable information from Our websites unless You provide it to them directly.   Any third party cookie usage is governed by the policy of the third party placing the cookie.

Links to Other Websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Our Advertising

We partner with third party publishers, advertisers and other service providers to manage Our ads on other websites.   These third parties may send cookies to Your browser or device to gather information about Your activities on Our Site and other sites that You visit.   This information is then used to manage Our ads.   For example, if You visit Our Site, You may see a Yowie Outdoors ad when You visit another website or use a social media platform.

Third Party Tags

We use and manage third party tags on Our Site.   Third party tags may take the form of pixels or tracking snippets.   This means that no cookies are used and no personal data is collected.   We use Google Tag Manager to manage our third party tag usage.   We use tracking snippets to capture data from your browser, make requests to a third party partner or set cookies on your device to store data.   This may cause other tags to be activated which may, for their part, collect data and set cookies under certain circumstances.   Google Tag Manager does not access or store this data.


We may also use web beacons, tracking technology and other automated tracking methods on Our Site, in mobile applications and communications with You and in Our products and services, to track and measure performance and engagement on Our Site and Services and Our ads.

Opting Out

If You prefer not to accept cookies, You can set Your browser to either completely disallow cookies or have a browser alert You when a site is using a cookie.   The exact method of disabling cookies varies depending on the browser You are using; please consult the Help option in Your browser for specific directions.   Please note that if You reject or block all cookies in Your browser settings, You will not be able to take full advantage of Our services as some cookies are necessary for the site to function properly.

We have implemented and use Display Advertising to allow for Google Analytics Remarketing.   You can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads using Google Ads Settings can also use the Google Analytics opt-out browser plug-in to prevent their data from being collected and used by Google Analytics.

You can opt out of targeted ads served via specific third party vendors by visiting the Digital Advertising Alliance’s Opt-Out page and the Network Advertising Initiative’s Opt-Out page.

You may deactivate Google Tag Manager with the help of a browser add-on if you do not want this website analysis.   One such add-on can be downloaded at:

There is no industry standard or understanding about how to respond to “Do Not Track” (“DNT”) signals.   Therefore, unless otherwise required by law, We do not alter our data collection and usage practices when We detect DNT signals from Your browser.

Third Party Apps

Our Services allow You to connect You to third party sites or stores with third party applications to alter or provide new functionalities or add services.   We are not responsible for and have no control over how these applications collect, use or share Your Personal Information.   Use of these third party applications is not subject to Our Privacy Policy and their use will be in accordance with their own privacy policies.

Use of Forums / Discussion Boards

None of the information contained on Our website is medical, legal, business, or other advice or opinion.   Any opinion expressed via this service is that of its author.   Users are reminded that postings are automatic, instantaneous, and are not pre-reviewed.   Additional facts and information on legal or other developments may affect the subjects discussed.   Confidential information should not be discussed.   We assume no responsibility for the content or consequences, direct or indirect, of communications by users.


If You provide to Us, or We otherwise collect, Personal Information, either directly or through a partner, We will take commercially reasonable precautions to protect the information from loss, misuse and unauthorized access, disclosure, alteration and destruction.   We follow industry standards on information security management to safeguard sensitive information, and are certified as a PCI-DSS service provider.   Our platform is audited annually by a third-party qualified security assessor for compliance with PCI-DSS.


We will retain Your Personal Information for as long as Your Account is active or for as long as needed to provide You or our users with the Services.   We also retain Your Personal Information for legitimate business purposes and to comply with the law.   The precise periods for which We retain Your Personal Information vary depending on the nature of the information or why We need it.

We collect and retain indefinitely anonymous or anonymized information, such as website visits, in order to improve our Services.

Choices Regarding Your Personal Information

We understand that and value Your rights over Your Personal Information.   We have taken steps to allow You to access, correct, amend, delete or port Your Personal Information and give You choices regarding the collection, use and sharing of Your Personal Information.   You may manage your receipt of marketing and non-transactional communications by clicking on the “unsubscribe” link located on the bottom of Our marketing emails.   If You are Our customer or a partner, You can update many types of Personal Information directly within Your Account settings.   If You are unable to change Your Personal Information within Your Account settings, or if You are concerned about data collected as You visit Our Site, please contact us at

Prior Versions

If you have questions or concerns with respect to our Privacy Policy, please feel free to contact us at   If elements of our Privacy Policy change, We will post the updated Privacy Policy on this website.   If You are concerned about how your Personal Information is used, please visit Our site often for this and other important announcements about Yowie Outdoors.

We believe in providing a safe and secure shopping experience for all of our customers.   We provide stringent and effective security measures on our website.   It is our policy to never send private information, such as your credit card number, via e-mail, IM, chat or other unsecured means.   In fact, this is a practice We recommend you adopt in all of Your Internet activities.

Your Cart